5 proven tips to leverage Instagram for your restaurant

There is no better place for restaurants, cafes, and local food vendors than Instagram to grow their business. The enticing pictures of food and high-quality visuals have been a treasure for the restaurants. With the improving features of Instagram, every size of the restaurant is getting visibility and brand exposure on a high scale. This is the reason why it’s become necessary to leverage the power of Instagram. Here are the 5 quick tips on growing your business in no time using these Instagram tips.

Partner with food bloggers/influencers

The food bloggers have a huge fan following and a great impact on their audience. Most restaurants partner with these influencers and food bloggers on Instagram to talk about their offerings and to introduce people to their brand these days. It helps food chains and restaurants to gain loyal customers and increase brand awareness.

Utilize story feature

The story feature on Instagram is another proven way to maximize engagement and raise visibility. You can use it to showcase whatever you wish to display to your audience. For example, you can link your website and Lokobee’s online ordering system to your story. It will help you not only maximize your reach but enable your customers to easily navigate through your website just by clicking on “Swipe up”. With Lokobee, you can promote your deals and offers effortlessly and automate the entire process on Instagram.

Make the most of hashtags

You can put as many as 30 hashtags on your posts and make it an excellent way to reach your potential customers. You may check what hashtags your audience is following and analyze what hashtags your rivals are using to reach their audience. Use these hashtags to gain massive engagement and visibility on your posts. While doing so, make sure you only use hashtags that take you to your ultimate goal - your audience.

Run contest & giveaways

Running the contest is a great hack to boost engagement and gain more followers than you usually do. You have to set a significant prize for the contest winner and you’ll see a noticeable difference in likes, comments, and the number of followers in a very short span. It helps you increase brand recognition and get you a whole lot more than what you invested.

Engage with your customers

Make sure you connect with people on Instagram, regularly, to maximize engagement and raise visibility. You can share the day-to-day challenges and how you overcome them. Reposting the pictures your customers posted tagging you and starting a conversation in the comments of your posts are the things you can do to enjoy instant attention. It’s also a good way to encourage your other customers to engage with your brand.

Are you using any of the above tips on your Instagram page for your restaurant? If not yet, make sure you do and you’ll see the wonders happening.

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